Technicolor 100th Anniversary ad

M-GO

Description

Art Direction, Print Design

The Challenge: To celebrate Technicolor’s 100th Anniversary (M-GO’s parent company), the marketing team had an opportunity to showcase the projects that M-GO achieved in the past two years in a special Variety edition.

Role and Process: I initially met with the VP of marketing and the director of product to pare down a list of products that showcases M-GO strength in integrated projects within set top devices, TV applications, and the VR space. Using our brand guidelines, I created a layout that focused on our value proposition and highlighted product features with short descriptions.

Tools Used: Photoshop, Illustrator